Theresa (Tracey) Carpenter Burkey

THERESA CARPENTER BURKEY - 1981                                                                                                                                                                                                                                                                                                                                                                                                

Theresa (Tracey) Burkey is a 1981 graduate of Canastota High School. While at CCS, Tracey played the french horn in marching and concert band and in the pit band Orchestra for school musicals from seventh through twelfth grade. She was involved in Spanish Club, International Club, served on the Yearbook staff and was active on the Varsity bowling and golf teams. She was accepted in National Honor Society and received the NYS Driver’s Education Award.  Prior to attending college, she spent a year in Japan as a Rotary Exchange student.  

Tracey received her Bachelor of Arts in Social Sciences with a minor in Travel and Tourism from Niagara University in 1986. While at NU she worked in the Foreign Language Laboratory and was part of the pep band for the basketball games.  Tracey also worked as a tour guide for Grayline Tours Niagara Falls USA and Canada. 

Following a brief employment with Hardy Travel in Morristown, NJ, Tracey joined the Syracuse Convention & Visitors Bureau in 1987.  In 1994 she was promoted to Director of Sales & Services and in 2006 received her Certified Destination and Management Executive (CDME) from Destination Marketing Association International (DMAI) in conjunction with Purdue University. When promoted in 2013 to Vice President of Sales & Services at the newly branded Visit Syracuse Tracey led a team of five in bringing additional conventions and events to Syracuse.  Groups such as The World Canal Conference, United States Bowling Congress, Syracuse Nationals, NCAA Men’s Division I Basketball Tournament, the NYS Association of Fire Chiefs, the American Baptist Churches Annual Convention and  others too numerous to mention brought increased revenue to CNY.

In 2017, Visit Syracuse, Inc. began to function independently from Center State CEO and Tracey moved into a new position of Vice President of Visitor and Partner Engagement. Her responsibilities included various projects such as working closely with Empire State Development, NYS Agriculture & Markets Taste of NY and Destiny USA to open the I Love New York Central New York Welcome Center located in Destiny USA.  This interactive visitor center features local artifacts and local products.  In addition, Tracey prepared the local hospitality industry and community for the influx of thousands of bowlers and spectators for the 2018 USBC Open Championship, a 4-month tournament at the Oncenter.

Recently completing a successful tenure with Visit Syracuse, Tracey is currently building her own business here in Central New York as a representative of HelmsBriscoe, a hotel sourcing company based in Scottsdale, Arizona.  She assists companies, organizations and sports groups to research global venues, negotiate rates and review contracts. 

Tracey served on the VVS School Board of Education for six years.  In 2010 she was named Tourism Executive of the Year by her peers - (the membership body of the NYS Hospitality and Tourism Association}.   She was a recipient of the Convention Sales Professionals International (CSPI) Shawn Corwin-Mylan service Award in 2012.  Tracey is a Past President of CSPI and was a member of the Destinations International Sales & Marketing Committee from 2014 -2019. She is a member of the Tourism Hospitality Alumni Association at Niagara University as well as the Niagara’s Mentor and Job Shadow Program. Tracey serves as Vice Chair of the Syracuse-Utica American Cancer Society Board of Advisors.  She was featured in the Syracuse Woman’s Magazine in October of 2017 as a breast cancer survivor and advocate.  Her team, “Tracey’s Angels” annually participates in the Making Strides Against Breast Cancer event.

Tracey lives in Liverpool with her husband Fred, son Justin, a junior and volleyball player at Endicott College in Beverly, MA and their 14-year old cockapoo, Benji.  She has two older children, Michael who lives in Salt Lake City with his partner Riley and Andrea who resides in Chicago with her boyfriend Chris.  Her stepson Dan, wife Sarah and two beautiful grandchildren, Hannah 6 and Conner 4 live nearby in Li